What you'll learn

Choose the right marketing automation strategy/ solution for your business

Learn the technical ins and outs of marketing automation system in the deep dive section

Requirements

Willing to learn

Basic familiarisation with a computer, email and the Internet

Description

The Marketing Automation Specialist course is designed for those who seek to break into marketing automation career or learn new skills by understanding how to design and implement marketing campaigns through various automation platforms.

How is this course different?

There are many courses on marketing automation out there, however most of them are provided by vendors and focus on the product functionalities.

This course is teaching you how to understand and think about marketing automation, indifferent of the platform that you choose to use.

Who this course is for:

Marketers just starting off in marketing automation

Marketers who want to learn new skills

Enthusiasts who seek to break into a marketing automation career

Senior marketers wishing to further develop their knowledge



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