Grow your audience and increase sales by leveling up your automation game You know how important email is. You also know email isn't going anywhere anytime soon, despite whatever the guru-du-jour says about the latest social media platform.

And while marketing automation tools are all the rage right now, there's not much out there that goes beyond the basics to provide advanced and in-depth strategies and tactics on how to use automation to measurably grow your business.

One-size-fits-all is hurting your sales
Many businesses use email marketing software to manage subscribers and send the occasional broadcast newsletter to their list.

If this is all youre doing, youre missing out.
Over the years, Ive gone all-in on marketing automation. My business hums along at 7-figures, mostly on autopilot.

Whats really helped the most has been when I started to segment my audience and provide personalized content to my subscribers and customers, both in the emails I send and on this website.
- Ive created email courses that are hyper-personalized based off whos going through it, and culminate with a weekly pitch for my premium course that drives thousands of dollars a week in new revenue.
- Ive setup advanced webinar registration sequences that capture and SMS subscribers before, during, and after the event, and use have systems in place for using the data I collect to optimize future events.
- My website changes depending on whos looking at it and where they are in my sales funnel. The call-to-actions, language, and even the images change depending on what I know about someone, data that I accumulate through passive subscriber profiling.

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