The Ultimate Modern Keyword Research Training System
What you'll learn
Build keyword funnels rooted in understanding the modern buyer's journey
Find golden-nugget keywords with high commercial intent using the latest keyword research and analytics tools
Mine Google's search engine result pages, social media trending terms, and competitive keyword data to better optimize your content
Get more visibility in Google's search results, featured snippets, answered boxes, and social media feeds
Understand the latest algorithm changes, such as Rankbrain, impacting how Google interprets keyword-level data
Spot new trending keywords, topics, hashtags and headlines ahead of your competition
Map researched keywords strategically to your website content, including landing pages, internal linking, guides, articles, blog posts and FAQs
Track your keyword ranking and performance using the top, affordable software tools available in the market
Requirements
Create Google Adwords account to be able to use Keyword Planner. All keyword research tools covered in the course are free or include a free trail.
Description
Do you still use Google's Keyword Planner to research keywords to include in your website's meta data and on-page content? That's NOT how you do keyword research today! In the world of Google's Rankbrain, artificial intelligence, machine learning, Knowledge Graph and modern search engine algorithms, traditional forms of keyword research no longer apply. Today's digital ecosystem is dominated by algorithms and robots built to understand how humans think – from intent to semantics. So, it's time to rethink your SEO keyword research process to get ahead of the competition and earn Google's trust for higher ROI.
In order to strategize your website success and build a winning SEO game plan, you owe it to yourself and your business to consider keyword funnels, buyer's journey, cutting-edge keyword tools, 'root keyword' related topics, Google suggest scrapers, and actualizing your own conversion patterns. You can find the Golden Nugget Keywords that indicate high-commercial intent and achieve real, scalable, and tangible results by understanding algorithm changes at the most basic level that lead to actionable content tactics. Let's Begin!
Overview
Section 1: Introduction
Lecture 1 Keyword Funnel
Lecture 2 Keyword Research
Lecture 3 Keyword Mapping
Lecture 4 Keyword Mapping Template - Exercise
Lecture 5 Keyword Tracking
Marketers,Entrepreneurs,Startups,Marketing Teams,Bloggers,Small Businesses,SEO Professionals
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